Who Makes Jaecoo Cars? The Stylish Newcomer Backed by a Global Giant
The name Jaecoo might sound fresh, but make no mistake — this brand isn’t some overnight start-up. It’s the next big move from Chery Automobile, one of China’s largest and most respected car manufacturers.
So, if you’ve seen a Jaecoo 7 or Jaecoo 8 gliding through your feed lately and wondered, “Who actually makes these?”— we’ve got the inside scoop.
Who Owns Jaecoo?
Jaecoo is owned and produced by Chery Automobile Co., Ltd., the same powerhouse behind global exports like Omoda and Exeed.
Chery has been building cars since 1997 and currently operates in over 80 countries, with more than 13 million vehicles sold worldwide.
Jaecoo launched in 2023 as part of Chery’s new “O&J” strategy — pairing OMODA for futuristic, urban design and Jaecoo for adventurous, off-road luxury.
Think of it like two siblings:
OMODA = city slick, tech-driven, modern flair.
Jaecoo = rugged, premium, all-terrain cool.
Both come with serious engineering muscle and Chery’s next-gen hybrid and EV tech under the bonnet.
What Does the Name Jaecoo Mean?
Jaecoo isn’t just a random name cooked up for marketing.
It’s actually inspired by two words:
“Jäger” — German for “hunter”
“Cool” — English for, well… cool 😎
Put together, it perfectly sums up the brand’s spirit: cool adventure.
It’s aimed at drivers who want capability, comfort, and class — without losing that outdoorsy, modern edge.
What Kind of Cars Does Jaecoo Make?
Right now, Jaecoo’s line-up is small but mighty:
Jaecoo 7 – A compact SUV with a sharp design, intelligent AWD, and high-end tech like a 13.2” central display, 540° all-terrain visibility, and luxury interior finishes.
Jaecoo 8 (J8) – A larger SUV built for families and adventurers, offering plug-in hybrid options, serious ground clearance, and premium comfort touches.
Future models – The brand’s already teasing EV versions (like the J6 EV) and global releases across Europe, the Middle East, and South America.
Each model is tuned for global roads — meaning it’s not just built for China. Chery’s European-spec engineering gives Jaecoo the polish and performance edge Western buyers expect.
How Does Jaecoo Compare?
Jaecoo is shaping up to rival names like MG, Hyundai, and even Land Rover Discovery Sport when it comes to value-for-money adventure SUVs.
You’re getting a high-tech interior, modern design, and plug-in hybrid capability — but at a fraction of the cost of big-badge alternatives.
That’s a strong pitch for drivers who want something different, premium, and future-ready.
Why Jaecoo Matters for UK Drivers
With the UK car market heating up with new EV and hybrid brands, Jaecoo lands at the perfect moment.
Its mission is clear: bring luxury adventure SUVs to a wider audience — minus the usual price tag.
Expect to see models rolling into the UK through official importers soon, sitting right beside OMODA showrooms.
And for business and leasing customers? 👀
Jaecoo could easily become one of those under-the-radar gems — offering fresh design, advanced safety, and strong tech spec for the money.
Final Thoughts
Jaecoo is the new face of modern adventure motoring — sleek, bold, and built on serious Chery engineering.
It’s not here to replace the Land Rovers of the world, but to offer a smarter, tech-savvy alternative for a new generation of drivers.
So next time you spot that slick J7 badge, you’ll know:
It’s Chery power, global design, and “hunter cool” attitude — all rolled into one.
We’ve got an exclusive deal on the stunning Jaecoo 5 — adventure, style, and smart tech all wrapped into one bold SUV. Click Jaecoo 5 before it’s gone!
